AI Search, Privacy-First SEO & the Multilingual Web

In Episode 22 of WP Legends, we chat with Alex Moss, Principal SEO at Yoast and Founder of Firecask, about the evolving world of search. From AI-driven search to understanding how Yoast continues to evolve, Alex dives deep into what’s shaping the future of SEO. Along the way, he shares practical tips for WordPress users, marketers, and anyone looking to grow their digital presence.

Got questions or thoughts about SEO, WordPress, or the topics we covered? Drop them in the comments below, we’d love to hear from you!

Visit us: https://seahawkmedia.com
Explore:
https://yoast.com/
https://firecask.com/

Follow Alex Moss:
 LinkedIn: https://www.linkedin.com/in/alexmoss1/
 X: https://x.com/alexmoss

Timestamps
00:00 - Intro
1:10 - Introduction to Alex Moss
2:24 - Alex Moss’s early career as a PHP developer and SEO strategist
7:10 - The changing landscape of search
14:15 - AI Mode and Agent Mode
17:27 - LLM in SEO
22:55 - Shopify plan from Yoast
30:14 - Importance of EEAT
38:08 - Wordcamp Meetup

Music Credits:
Valdez of Crenshaw by Terrace Martin
Live Like Legends by Ruelle - Nightcore Remix

#WordPress #YoastSEO #AlexMoss #WPLegends #SEO #SearchOptimization #WordPressSEO