39:34Mathieu Lamiot
VP Engineering, group.one
WordPress Performance, AI, and Engineering
E150 · May 29, 2026Watch

In this episode of WPLegends, we chat with Brian Jackson, Co-Founder of ForgeMedia and the mind behind two of the fastest-growing WordPress plugins: Perfmatters and Novashare.
Brian shares his journey from content marketing to plugin development, his approach to performance optimization, and the lessons learned from building successful products in the WordPress ecosystem.
Let us know your thoughts in the comments!
In this episode of WPLegends, we chat with Brian Jackson, Co-Founder of ForgeMedia and the mind behind two of the fastest-growing WordPress plugins: Perfmatters and Novashare. Brian shares his journey from content marketing to plugin development, his approach to performance optimization, and the lessons learned from building successful products in the WordPress ecosystem. Let us know your thoughts in the comments! Visit Us: https://seahawkmedia.com Explore Brian's Work: https://forgemedia.io/ Perfmatters: Perfmatters is a lightweight WordPress performance plugin that speeds up websites by disabling unnecessary scripts, optimizing database queries, and fine-tuning assets without complex configurations. Novashare: Novashare is a fast, minimal social sharing plugin for WordPress that adds elegant, responsive share buttons with minimal code, no jQuery, and SVG icons, preserving site speed while boosting content visibility across platforms. Follow Brian Jackson on: Linkedin: https://www.linkedin.com/in/brianleejackson X: https://x.com/brianleejackson Timestamp 0:26 - Intro 1:50 - Journey before and with Kinsta 7:39 - Thoughts on work-life balance 11:18 - Perfmatters differentiator 14:06 - About Novashare 17:51 - Thoughts on WooCommerce 20:51 - Future of WordPress in 5 years 23:31 - Changing SEO landscape 35:19 - Netflix recommendations 37:02 - Million dollar question Music Credits: Valdez of Crenshaw by Terrace Martin Live Like Legends by Ruelle - Nightcore Remix #WPLegends #WordPress #Perfmatters #Novashare #ForgeMedia #BrianJackson #WebsiteSpeed #WordPressPlugins #SiteOptimization #WebPerformance
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