35:07Jason Agnew
Co-Founder & CTO, Big Bite
AI, Publishing, and the WP Engine Acquisition
E132 · Apr 2, 2026Watch

CEO of Wolf+Bär Agency & CTO of SweetCode · Wolf+Bär Agency

In WP Legends Episode 156, Aleksandar Vucenovic shares his journey about performance marketing, conversion tracking, and data-driven growth for e-commerce.
They explore how accurate tracking impacts profitability in WooCommerce stores, the challenges of attribution across platforms like Google, Meta, and TikTok, and how AI is changing both marketing and development workflows.
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<a href="https://wplegends.tv/guests/aleksandar-vucenovic/" title="Aleksandar Vucenovic on WP Legends"><img src="https://wplegends.tv/badge/as-seen-on-wp-legends.svg" alt="As seen on WP Legends" width="220" height="56" /></a>Is this you, or do you know better? Suggest an edit to this profile.
35:07AI, Publishing, and the WP Engine Acquisition
37:31The Future of WordPress
39:07WordPress as a Framework & Enterprise Strategy