Episode 54 · Oct 29, 2025 · 37:16 · 9.4K views

The Paradigm Shift in WordPress

Kevin GearyKevin GearyCEO of Digital Gravy & Founder of ETCH

In WP Legends Episode 54, we chat with Kevin Geary, CEO of Digital Gravy and the Founder of ETCH, Automatic.css, and Frames.

Kevin shares his entrepreneurial journey from teaching practical web development skills to building innovative tools in the WordPress ecosystem.

Discover how his products, including Automatic.css and the revolutionary Etch, are reshaping workflows for agencies and freelancers.

We dive into Kevin's philosophy on web development, the future of WordPress in the face of AI, and why understanding code is more critical than ever.

Full YouTube description
In WP Legends Episode 54, we chat with Kevin Geary, CEO of Digital Gravy and the Founder of ETCH, Automatic.css, and Frames.

Kevin shares his entrepreneurial journey from teaching practical web development skills to building innovative tools in the WordPress ecosystem.

Discover how his products, including Automatic.css and the revolutionary Etch, are reshaping workflows for agencies and freelancers.

We dive into Kevin's philosophy on web development, the future of WordPress in the face of AI, and why understanding code is more critical than ever.

Drop your comments below!
Visit Us: https://seahawkmedia.com

About Kevin's Projects:
https://digitalgravy.co/
https://geary.co/
https://automaticcss.com/
https://getframes.io/
https://etchwp.com/

Follow Kevin on:
LinkedIn: https://www.linkedin.com/in/kevingeary/
X: https://x.com/thekevingeary
YouTube: https://www.youtube.com/@Gearyco
Facebook: https://www.facebook.com/marketingkev

Timestamps:
0:00 - Intro
0:24 - Guest Introduction: Kevin Geary
2:12 - Kevin's early journey and passion for web design
6:15 - The Eureka moment: from education to WordPress innovator
7:39 - Who is ETCH for
13:41 - Gutenberg and the evolution of Block Development with Telex
18:23 - The development of Kevin's projects
21:02 - Early adopters of ETCH and user feedback
22:43 - Premium plugins being replaced by ETCH
25:05 - The future of WordPress
26:50 - Team size and favourite project
31:09 - Fun questions
33:07 - Events, WordCamps, and future plans
34:39 - Favorite WordPress plugins and tools
36:30 - Closing remarks

Music Credits:
Valdez of Crenshaw by Terrace Martin
Live Like Legends by Ruelle - Nightcore Remix

#WordPress #DigitalGravy #KevinGeary #ETCH #WPLegends #Entrepreneurship #SeahawkMedia

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