42:05Zach Aufort
Performance Services Manager, BigScoots
Human Support & Managed Hosting
E172 · Oct 30, 2026Watch

In WP Legends Episode 97, Jessica Frick, General Manager of Rocket.net, shares her journey, what excites her most about the evolving digital landscape, and how Rocket.net is pioneering premium WordPress hosting.
We delve into leadership insights, community impact, and the next evolution of the WordPress ecosystem. Discover how Rocket.net is delivering unmatched performance and customer care while redefining the hosting ecosystem.
In WP Legends Episode 97, Jessica Frick, General Manager of Rocket.net, shares her journey, what excites her most about the evolving digital landscape, and how Rocket.net is pioneering premium WordPress hosting. We delve into leadership insights, community impact, and the next evolution of the WordPress ecosystem. Discover how Rocket.net is delivering unmatched performance and customer care while redefining the hosting ecosystem. Visit Us: https://seahawkmedia.com Follow Jessica on LinkedIn: https://www.linkedin.com/in/heyfrick/ Explore Rocket.net: https://rocket.net/?ref=Seahawk Timestamps: 0:00 - Intro 0:24 - Guest Introduction: Jessica Frick 2:33 - Jessica's Journey into Hosting, Lessons Learned, and Lasting Insights 7:28 - The Role at Rocket.net, Customer Care, and Operations 10:31 - Future Directions for Rocket.net 12:15 - Direct Customer vs Agencies and Rocket.net's Enterprise CDN and Security 16:51 - Challenges in the WordPress Ecosystem 22:56 - Discussing Upcoming Industry Events and Plans 26:45 - The Future of Shared Hosting 29:23 - Rocket.net's Approach to Malware Prevention 30:34 - SaaS Stack, Customer Success Stories, and Team Size 33:52 - Favorite WordPress Plugins and Page Builders 34:49 - What Jessica Would Do If Not in Hosting 35:30 - Closing Remarks Music Credits: Valdez of Crenshaw by Terrace Martin Live Like Legends by Ruelle - Nightcore Remix #RocketNet #JessicaFrick #WordPress #Hosting #Leadership #WPLegends
Spot an error in this episode's details? Suggest an edit.
42:05Human Support & Managed Hosting
51:48Displacing cPanel, Plesk & Hosting in 2026
48:05Hosting M&A, AI Disruption & Who's Winning in Europe